Category Archive: Hints and Tips

Jan
29

Six Factors to Consider When Making a Corporate Video

Video Production

Mak­ing a video can enhance the brand of a com­pany, whether it is a visual to accom­pany your web­site, a tuto­r­ial or other event.  How­ever, get­ting the cor­rect tone is key when com­mu­ni­cat­ing an objec­tive to your audi­ence.  Here, six impor­tant steps will be cov­ered in the plan­ning process. 1. Cre­ate A Log­i­cal Bud­get Knowing …

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Jan
08

ROI of website videos

marketing video ROI

ROI of web­site videos As the pre­mier video com­pany in Dorset, we under­stand that adding a video ele­ment to a web page can seem costly, par­tic­u­larly when it comes to a start-up work­ing with a small bud­get. How­ever, when it comes to adding any con­tent to your web­site, the ques­tion you need to ask yourself …

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May
29

How to advertise your business in 5 easy steps

5 Easy Steps

Learn how to reach your tar­get mar­ket in under 10 min­utes with 5 easy steps. I’ll be talk­ing about the essen­tial ingre­di­ents that every good advert should have to be suc­cess­ful in attract­ing poten­tial clients and win­ning more busi­ness. These ele­ments can also be applied to other pro­mo­tional mate­ri­als includ­ing fly­ers, web site home pages and …

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Apr
13

Video Production: DIY or Pro?

pico-flex-dolly

Pro­Mo­tion Media has recently been asked (sev­eral times, actu­ally) whether we could take pre-existing footage and edit it into a mar­ket­ing video for a prospec­tive client. There are a few caveats when shoot­ing your own video, how­ever. Aside from just the raw footage, light­ing and audio are major con­cerns as well. We have suc­cess­fully incorporated …

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Feb
14

Why Your Marketing Video Isn’t Working? Part 2

Energy-Cinch-Money-Flying-Out-Window

Bud­get The tech­no­log­i­cal cost of video pro­duc­tion is con­stantly drop­ping, but you still need to be real­is­tic about your bud­get. Have you allo­cated enough funds to ensure that the video you plan to pro­duce has all the ele­ments nec­es­sary to make it effec­tive? Style There are many myr­iad dif­fer­ent styles for video pro­duc­tion. Humor, testimonial …

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